The following table summarizes what you need to know about Western generations so you can track your own in time.
Coming of age
The G.I. Generation – Greatest Generation
1918 - 1929
The Silent Generation – Lucky Few
1943 - 1962
The Baby Boom Generation – Baby Boomers
1963 - 1972
Generation X – Latchkey Kids
1988 - 1994
Generation Y – Millennials
2098 - 2006
Generation Z – Gen Next
2007 - 2020
Most of these primary generations still have a role in today’s market place, but the recent research has shown that Millennials have overtaken Baby Boomers as largest generation in the US.
What generation am I?
The generation calculator tool provides you with descriptions for all the established generations starting with 1900 and right until present:
G.I. Generation (1900-1924)
442nd Nisei Regiment
■ Also known as the Greatest Generation, includes the veterans who fought in World War II.
■ Lived through two World Wars, the Great Depression and many other advances.
■ They are conservative savers, hard-working , with a high sense of moral obligation, patriotism and respect for authority.
■ Two overlapping groups consistent with the Depression Era (born between 1912-1921) and the World War II cohort (born between 1920-1924 to fight in 1939-1945).
Silent Generation (1925-1945)
■ Born between the two World Wars, many of them who were too young to join the service in the World War II.
■ Also known as the “Post War Cohort” or the “Lucky Few”.
■ Lived through the post war economic boom but also through tensions and approaching wars.
■ Conservative, rational savers, hard-working, patriotic members that fight for security and stability.
Baby Boom Generation (1946-1965)
■ Born after the World War II, their parents belonging to the G.I. Generation.
■ A 14 year increase in birth rate worldwide.
■ Focused on the civil rights movement and cultural development.
■ Lived through the Vietnam War, MLK, the Kennedy assassination, the Nixon resignation.
■ They came of age in the ‘60s with the hippie movement, Woodstock and college rages.
■Boomers I or The Baby Boomers (1946-1954) and Boomers 2 or the Jones Generation (1955-1965).
■ Many of the Baby boomers embraced a more conservative behavior and eventually gave birth to Generations X and Y.
Generation X (1966-1979)
Popular American TV shows
■ Also known as the Gen X is the first generation to follow the Baby boomers.
■ This is also the first generation to be named and defined by marketers.
■ Many of its members are aware of their generational title.
■ Came of age in the '80s and '90s with the Reagan era, Challenger explosion, fall of Berlin Wall, Persian Gulf War, economic recession.
■ The all-knowing spoiled kids of the Baby Boomers yet with fewer ambitions and less driven to change the world.
■ The generation X kids are called the “latchkey” kids, exposed to daycare and family instability and this has probably shaped how they regard their family life and how the next generation, Y, is being educated. - The best educated with 29% obtaining a bachelor’s degree or higher (6% higher than the previous generation).
Generation Y (1980-1994)
■ Also known as the Echo Boomers or Millennials.
■ The demographic cohort of individuals, primarily children of the Baby boomers.
■ This generation grew up with many world-changing events including the rise of mass communication, technological advance.
■ All knowing as the former Gen X they have what it takes but are also willing to do something about it.
■ This generation benefits from all science advances and better education and has the ambition and desire to change the world.
■ They have been exposed and seen so much that are now immune to traditional ways from marketing to sociology.
Generation Z (1995- )
■ The term generically used to describe the cohort of people born around 2000.
■ Also known as iGeneration, Gen Tech, Gen Wii, Net Gen, Gen Next, Post Gen.
■ This is a generation living in a society where everything is possible and the main communication channel is the internet.
■ A volatile environment of terror threats, possible nuclear or biological attacks.
■ Family stability and moral values put aside, heightened sense of self.
■ Education is now focusing on developing practical skills and enriching creativity..
This generation calculator is a tool designed to help you find quickly what generation you are and which are the characteristics of your up bringing.
The algorithm behind it is simple and takes account only of the year you were born in and the sociologic and marketing studies in the area.
Apart from the particularities of a specific demographic cohort someone is born under, there are other interesting facts that can be found considering the age and birthday.
Even though I am from Kansas, I enjoy venturing into other worlds from
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Midwestern world can expand and explore beyond my own backyard. In
addition to studying cultures, I take pleasure in studying history.
Submitting to a moment in time allows us to remember, or to muse even,
over our society’s past. Although writing can educate as well as
entertain, yet what makes art incredibly amazing, to that of paintings,
photographs, and music, it transposes emotion into another form of
humanity, and therefore, it is our humanity which keeps all of us
striving for an improved future.